Known for personalized service and local market expertise as the #1 Independent real estate company in Southern California1, we are proud to introduce our new Home Search Assist Technology℠ on firstteam.com to help home buyers navigate today’s fiercely competitive real estate market. The U.S. housing shortage, felt strongly across California with severely limited inventory and exacerbated by lagging home construction, has placed home buyers at a disadvantage, searching for months on end to secure a home as properties fly off the market amid multiple offers. Our Home Search Assist Technology℠ cuts the average search time in half by pairing our local agents directly with active buyers using geographic search filters so that when you click on a home for sale, there is an expert on the page to assist.
“Over the past year, my focus has been on expediting the home search process for the consumer, and in today’s seller’s market, homebuyers need to move quicker than ever to find a home and submit a strong offer amid the saturated market,” explains Steven McCloskey, Chief Product Officer of First Team Real Estate and architect of the new search tool. “Our new Home Search Assist Technology℠ connects the interested buyer directly to the listing agent to start providing our signature personalized service and advice immediately to close more deals, and assist more clients.”
Building trust and keeping critical communication quick and easy for consumers, the advanced search aptly uses AI technology to connect active home hunters directly with local neighborhood experts to answer questions. Unlike traditional real estate search websites with invasive lead forms that blast dozens of unfamiliar agents, the on-page chat functionality does not infringe on buyer data privacy in order to get your area and property-specific questions answered directly by the listing agent and neighborhood experts.
In addition to providing immediate answers to clients so that they can properly compete in today’s tight market, we also leverage off-market listings to give home buyers a competitive edge. Buyers can access our exclusive off-market inventory on firstteam.com before it goes public, and when our customers still haven’t found what they’re looking for, we digitally canvas homeowners who are likely to move to generate a win-win moment for potential sellers and home buyers alike.
“Our agents are the heart and soul of this company, so our website and home search is designed to highlight their expertise and listing agent status, connect them with more buyers, and reduce the stresses of their clients,” says Cameron Merage, founder, and CEO of First Team. “As a local family-owned company, our beloved agents and the clients they serve have always been at the center of our business, driving every innovative solution. With our new Home Search Assist Technology℠ and our agents’ proven ability to deliver results, I have no doubt that Southern California is in good hands as we head into 2021.”
[1] Top broker report published January 2020 based on data available from 7/1/2001-12/31/2020, all CRMLS, all brokers.↩
